Tuesday, January 09, 2024

The Electric Kool-Aid Conservative

Tom Wolfe is a literary icon for many reasons, not least his white suits and liberal use of onomatopoeia. In this smart assessment of Wolf’s legacy, Osita Nwavenu reads the late author’s works closely in search of an ideology:

Though he’ll be remembered as an inventive journalist who managed a moderately successful turn to popular fiction, Tom Wolfe was also a social theorist in natty but thin disguise—his work both espoused a mostly coherent worldview and made a case for a particular way of viewing the world. All told, the bulk of Wolfe’s writing is animated by a conviction that revolutions of style are also revolutions of substance—look closely enough at an aesthetic trend or fashionable consumer fad, he insists excitedly, time and time again, and you’ll find the elements of a social or cultural turn, and perhaps one that’s escaped the attentions of most cultural observers.

His Esquire feature on hot rods, for instance, the piece that brought him to prominence, is more than just the first major showcase for his pyrotechnic prose or an informative and engaging look at youth car culture. It’s an exhortation, one that he’d repeat often, to locate meaning in the putatively superficial—to examine the values underpinning artifice. “I don’t have to dwell on the point that cars mean more to these kids than architecture did in Europe’s great formal century, say, 1750 to 1850,” he wrote. “They are freedom, style, sex, power, motion, color—everything is right there. Things have been going on in the development of the kids’ formal attitude toward cars since 1945, things of great sophistication that adults have not been even remotely aware of, mainly because the kids are so inarticulate about it, especially the ones most hipped on the subject.”

Being articulate about the inarticulable, for Wolfe, demanded the adoption of a now standard critical posture—taking popular culture seriously and viewing its products and developments as worthy of close study, if not respect. Through this lens and in his hands, a figure like Phil Spector, for instance, the twentysomething tycoon savant of early ’60s pop, might additionally be understood as a cultural figure of almost world-historical importance. “Every baroque period has a flowering genius who rises up as the most glorious expression of its style of life,” he wrote in a 1965 profile. “In latter-day Rome, the Emperor Commodus; in Renaissance Italy, Benvenuto Cellini; in late Augustan England, the Earl of Chesterfield; in the sal volatile Victorian age, Dante Gabriel Rossetti; in late-fancy neo-Greek Federal America, Thomas Jefferson; and in Teen America Phil Spector is the bona-fide Genius of Teen.”



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